| Biosino
products carry our distinctive logo in navy blue
and red. Blue was chosen to represent reliable
scientific products that can be trusted, while
red represents both China and also our passion
to continue serving China and the world through
our business.
In the center of our logo, the abbreviation "B.S.I.1"
flutters like a flag, proudly declaring Biosino's
determination to champion the development of the
biotechnology industry in China, building upon
the strong foundation of research established
at the Chinese Academy of Science. The letters
stand for "Bio Sina Innovation", which convey
the company's distinctiveness and ethos. The number
1 represents our commitment to first-class products.
The eleven dots around the central motif represent
both cells in motion and also our staff's spirit
of professionalism, seeking to make progress together.
A traditional form of Chinese calligraphy is used
to form the letters, representing our commitment
to strengthen the national economy by building
a new type of modern business with Chinese characteristics,
while promoting international exchange and trade
agreements.
Three benzene rings highlight the centrality
of biochemistry in our business and allude to
the concept that all of life is built up from
a few basic components. With its strong essential
culture and ever-growing future prospects, we
look forward to seeing this kind of growth at
Biosino. We take the Chinese character for "person"
to express the fact that we put people first,
stressing the importance of acquiring and nurturing
skilled employees. At the same time, this Chinese
character also expresses movement, symbolizing
an attitude of continued effort and fresh ideas
among our staff.
Finally, the combination of two circles gives
the appearance of radiating outwards, which signifies
Biosino's excellent prospects for strong future
growth.
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